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2015 Annual Report

THE PROJECT
Creating an Annual Report is a time consuming and challenging project. I designed, cover to cover, each page of this Annual Report. I wanted a fun, clean, consistent design with a focus on circular elements.

WHAT I LEARNED
This project came with mistakes – on both my end and the client. I learned quite a bit, especially with the printing process and setting up my files. The most important thing I learned from this project is details, details, details. Changes along the way were difficult because they were not organized well. The edits came from many different people within the organization and often times copy changes by individuals would contradict each other. I learned how important it is to instruct the client on how to organize and present changes as well as limit the amount of times they can request changes By setting the expectations for edits, the client can be more intentional changes instead of asking for minor changes multiple times.

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